Panels

The program

Speakers
Swiss and international music industry professionals
Access
Reserved for accredited guests and pro ticket holders
Saturday 22 August 2026

An afternoon to step back and look at live music: short pitches on new ideas from the Swiss scene, an artist's path off the beaten track, and where the live business stands today.

Parterre One Pros & Artists & Guests 14:00 – 17:00
01
14:00 – 15:10

Sneak Peek

Discover new projects, companies and ideas from the Swiss music industry through a series of short presentations and pitches.

  • 14:00 – 14:30 AI – IA – KI: What, How, Why Tim Wettstein · Louis Borel
  • 14:30 – 14:50 Beatmap.com - Digital Marketing sans chichi for the people by the people. Laurence Desarzens · Caroline Edwards
  • 14:50 – 15:10 Powerplay Studios Stephanie Feller
70 min English / German / French
02
15:10 – 15:45

From chasing rockstar dreams to making a feature film

What happens when the dream you are chasing does not work out the way you planned? Singer-songwriter Rob Holub tells how years spent pursuing a music career led him, unexpectedly, to his first feature film, First Swiss Rockstar. A story of ambition and reinvention, where success is measured not in followers but in the courage to keep creating and to write your own path.

Rob Holub

35 min English
03
15:45 – 17:00

The state of the live music business 2026

Stadium tours are breaking revenue records while mid-level artists and small venues absorb rising costs and audience fatigue. Whether you are an artist, a manager or a promoter, this panel offers perspective, context and a real conversation with the people shaping live music today.

Terry McNally · Marion Meier · Simon Jaccard · more speakers to be announced

75 min English